by: Kenneth Cossin

For almost any employer, creating a video résumé is not the end-all be-all for applying for a job. But a video résumé can be a great way to showcase your portfolio of talents. Here are a few tips in creating this supplemental visual that can really make you stand out from the crowd.

1. Maintain the length of your video from one to three minutes; much longer and you will have lost your chances.
2. Dress appropriately for the camera.
3. Use an eye-pleasing backdrop if you do not have access to a green screen.
4. Make your background appropriate for the job that you are applying for. For example, a mountain landscape would be great for a Forest Ranger, but obviously not for a Public Relations Director.
5. Be aware of ambient sound, especially outdoors. The audio should be your voice, that is, no airplanes flying overhead.
6. Have a script prepared and practice it!
7. Be sure to include not only voice-on-camera but also voice-over work while demonstrating your portfolio.
8. Use both close-ups and mid-shots. What about long shots? – Not so much… This one is common sense.
9. Have several friends and trusted working professionals look at your video before finalizing your post production.
10. Hand out your video résumé during the interview if possible. Be mindful of the employer; some may wish to view it after you have left.
11. Have fun! Enjoy the creation process. If you are stressed or “stiff” on camera, you will be perceived in that fashion by the viewer.